Learn more: Why chatbots are a must in your business (and how to build a chatbot!) Benefits and dangers of AI chatbots interacting with customers How E-Commerce Companies Increase Sales with Facebook Messenger Chatbots How to Build a Facebook Chatbot Marketing Funnel 4 ways bad bots can hurt your business (and what to do) Chatbots and sales funnels To understand how chatbots can ghost mannequin effect help increase conversions and sales, you first need to understand what the basic sales goal-achieving process looks like. Pasted image 016 As with content and lead magnet creation, chatbots need to be very strategic. Theoretically, you could add a chatbot to your website and call it a day, but you're missing out on potential prospects and prospects. To get the most out of your chatbot, you need to use it at any stage of your sales funnel with potential customers. One of the biggest benefits of chatbots is that they're smart enough to know where your prospects are on your customer journey. For example, visit a website or download a lead magnet. Click to tweet